Director of Product Design (SaaS)

The Director of Product Design is accountable for:

• Designing an enterprise-grade SaaS experience that drives repeat usage
• Embedding viral and expansion mechanics within a B2B platform
• Aligning UX with revenue metrics (account expansion, frequency, referrals)
• Building and maintaining a scalable design system
• Elevating design as a strategic growth lever

This role directly impacts product adoption and account value growth.

Enterprise User Psychology & Virality Architecture

• Design habit-forming workflows that increase session frequency
• Embed internal sharing, collaboration, and referral triggers
• Align feature UX with enterprise buying cycles and expansion logic
• Convert satisfied users into internal advocates across departments

Design System Ownership

• Define and maintain scalable UX and visual systems
• Establish global UX patterns suitable for enterprise audiences
• Ensure consistency across dashboards, analytics, and workflow modules
• Continuously refine usability as platform complexity grows

Product Growth Alignment

• Design interfaces that encourage deeper data exploration
• Optimize dashboards and alerts to increase recurring engagement
• Align UX decisions with measurable product metrics
• Partner with Product and Sales to align design with revenue goals

Implementation & Iteration

• Own the full design lifecycle from concept to post-launch optimization
• Prototype rapidly and test with real users
• Partner closely with Engineering to ensure high-fidelity execution
• Use analytics, A/B testing, and feedback loops to refine continuously

Cross-Functional Influence

• Collaborate with Product, Engineering, Sales, and Customer Success
• Present design strategy and outcomes to executive leadership
• Translate complex data functionality into intuitive experiences

Role Impact

Strong performance in this role results in:

• Increased usage frequency per enterprise account
• Higher multi-department adoption
• Improved retention and expansion rates
• Clear, intuitive enterprise dashboards
• Stronger product-led growth signals

This role determines whether Rwazi becomes a tool or a habit.

What This Role Is Not

• This is not a surface-level UI design role
• This is not brand or marketing design
• This is not passive design support
• This is not detached from commercial outcomes

This role requires strategic product thinking and execution depth.

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Qualifications and Profile

We are looking for individuals who demonstrate:

• 5+ years in SaaS product design, with enterprise exposure
• Demonstrated ability to design sticky, referral-driven B2B products
• Strong experience designing dashboards and data visualizations
• Deep understanding of enterprise adoption psychology
• Exceptional proficiency in Figma and scalable design systems
• Analytical fluency with A/B testing and usage metrics
• Ability to operate as a high-output individual contributor

Candidates may come from high-growth B2B SaaS platforms where product experience directly influenced retention and expansion.

Cultural Fit

We value designers who:

• Think in systems, not screens
• Tie design decisions to measurable impact
• Prefer ownership over oversight
• Move quickly and iterate decisively
• Are comfortable operating at executive visibility

This role is best suited for designers who want to architect the core experience of a scaling AI-native SaaS platform